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VELO, Complete Your Ride..

Stella Yu, the founder of Velo Enterprise, is a lady the whole world should respect. She manages a company that has no equal. When I first met her, I looked down at her with a smile as The Tall Dutch Guy. This was only due to the physical difference in height, because with her 1.50 m she ran one of the largest factories in saddles, saddle covers and handles, which supplied the great of the world, including: Koga, Giant, Trek, Cube, Merida, Specialized, etc.. Many more big names have searched and found the product that gave their bicycles the ultimate comfort. Stella Yu started developing saddles for the bicycle industry in the 1970s. Like all other technical branches, the bicycle industry was also a man's world and as a woman you did not easily intervene. Still, she made it. Even in Japan she managed to get the gentlemen to pay a short, but respectful bow to this powerful little lady. A large part of the world is still sitting on a popular brand, which presents itself a little too regally with a beautiful look and low price, but quality does not deny itself. One day we will all wake up and dream of only one quality: VELO, don't saddle for less!