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Acquisition of Cyclia activities strengthens Buzaglo

August 16, 2018

AMSTERDAM/ALMERE - Buzaglo will take over all activities from Cyclia in the course of September. This brings an end to a family business that celebrated its 85th anniversary last month.


It has been good for Jaap Kuijt. He is the third generation to lead the family business Cyclia, which, as an importer and agent, has marketed many leading brands of parts and accessories in the bicycle industry. Kuijt believes that he has reached the age to do other things. “I have enjoyed doing it all these years, but I have now reached an age where I would like to spend more time on other things. In addition, there is no successor within our family or the company who can take over from me. That is why I started looking for a suitable company to transfer our activities and supplies and I am pleased that I was able to reach an agreement with Frank Konijn from Buzaglo.”

CYCLIANS | Jaap Kuijt has been toying with the idea of finding a suitable takeover candidate for some time and has taken all the time he needs to do so. After everything had been settled with Buzaglo, Jaap started last week to inform his customers and relations and, on behalf of all Cyclians, to thank them for the cooperation. “Last month we celebrated that our company Cyclia already existed for 85 years on July 15th. Three generations have made this family business what it is today. A company with a market position and an age that we are very proud of. Given the fact that there is no succession within the next generation, we started looking for a suitable partner to further represent the built-up brands. We are pleased that we have found a very reputable party in Buzaglo from Almere, who wants to get to work with it full of energy,” says Jaap Kuyt in the e-mail that has been circulated. In mid-September, Cyclia will move its stocks to Buzaglo in Almere and the office in Amsterdam will be closed. Until then, they deliver what is in stock. “From the end of September, our complete program will be available from Almere

NOT VERY Pity | Kuijt is a man who has a sober attitude to life and is at peace with the closure of Cyclia. “My grandfather started his business using spells, a habit we have carried over through the years. The first one he used in 1933 was: 'Times and circumstances change' and that is also the case with us," says Jaap. “I don't really think it's a pity that we can't continue Cyclia as a family business. I'm very down to earth about that. I was a lawyer by training and I myself, 35 years ago, only stepped into it at the last minute. However, a lot has happened in the supply chain and there is still a lot going on. You used to be able to plan five years ahead with ease, but that is no longer possible. That is why changes are necessary, also at Cyclia.”

WALKING WITH | When asked what he would have changed if he had managed Cyclia for years to come, Kuijt does not want to answer. “Of course I have ideas about that, but I don't want to get in Buzaglo's way. I have talked to them about it.” Incidentally, Kuijt will be joining Buzaglo for a while to ensure that the takeover of all activities goes smoothly. This development strengthens Buzaglo with a significant broadening of its brand palette: Tecora E, Primax E, Gebhardt, Pletscher/ESGE, Selle Bassano, Alpina Raggi, Miranda, RST, Velox, Vinty, Alligator, Sibeck, Bhogal and, not in the last place, of course Cycle Tools.

APPROPRIATE VISION | Frank Konijn, director of Buzaglo, is pleased with the addition. “Discussions about the acquisition of Cyclia's activities did not last very long. It is a special company with beautiful brands and is known as very reliable. Trading is certainly not getting any easier and for us cooperation, own brands and products are very important for the future,” says Frank. “The Cyclia brands fit very well into our strategy to grow in OE products and tools for the workshop, with which the Cyclus Tools brand is a very nice addition. In addition, our focus was mainly on the Far East and with the arrival of the Cyclia brands, we suddenly also act on a European level. This one-two with Cyclia is a very nice move, which we, both Jaap and I, are very happy with.”